Digital Advertising
Our designers create custom ads geared to direct traffic to your website and drive sales. We are not only innovative but maintain a business-oriented mindset as well, to understand your specific goals and create brand equity. From banners on your website to Facebook ads, we are capable of creating compelling graphics that effectively deliver your message.
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- Social Media
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SEO
SEO is a crucial marketing strategy with effective, measurable results, often in the form of leads and conversions that ultimately drives revenue. SEO also has an impact that lasts multiple years, building brand awareness and credibility along the way. Users that find a business through a search engine will be more likely to trust that brand and buy a product or service. Additionally, SEO is synergistically related to other digital marketing methods, such as social media, email marketing, and more. Strong SEO will grow your audiences for these other marketing approaches, which will in turn help your business obtain better rankings on search engines. Lastly, SEO is an extremely cost-effective marketing strategy, as it targets users who are already actively searching for your products or services.
Our mission through SEO is to deliver high-quality, custom content specific to clients’ needs and to maximize traffic from search engines to client websites. As an agency, we will manage and execute implementation of SEO strategy. In addition, our specialists perform competitive analysis, provide growth strategies, conduct technical SEO audits to find areas of improvements, monitor site performance, and prepare analytics reports.
Paid Search
Paid search offers a great opportunity to reach potential customers, particularly those who are actively looking for your products. These consumers are crucial to target, as they are very likely to purchase your products. With the proper AdWords and paid search strategy, you can maximize the effectiveness of paid search marketing and reach consumers who are searching for relevant products. Paid search increases the visibility of your website and, therefore, increases the website traffic as well. When compared to SEO, which can take some time to see results, paid search listings appear much quicker, resulting in a more immediate impact on your business. In addition, paid search marketing tends to have high conversion rates, helping to deliver measurable results and boost revenue.
Social Media
Social media offers an opportunity for businesses to quickly and effectively communicate with customers in multiple forms. For example, a business can convey special promotions through social media posts or stories, or a customer can reach out about certain products or services through social media messaging. There are several different channels of social media, such as Facebook, Instagram, and Twitter, among others, each with their own particular advantages and uses.
A strong social media strategy will employ each of these channels in a way that maximizes the benefits of each. Social media also allows businesses to network and/or partner with other brands, helping to build brand awareness and increase potential business opportunities. Additionally, social media is an important way to build brand image and allow a business to tell their story as a brand.
Paid social media offers a low-cost way to accelerate the benefits of organic social media while helping to create leads and drive conversions. With paid social media, a little money goes a long way. These paid campaigns often allow a business’ social media channels and posts to reach a large number of potential customers. Different goals can be achieved through different tactics through paid social media, whether you want to boost brand awareness through a post or drive sales through a product carousel. In addition, you can target specific audiences or lookalike audiences, such as your website visitors or an audience that is likely to buy your product.
full throttle©
Full Throttle is an advanced geolocation technology that can identify and market to anonymous shoppers who visit your website and do not submit a lead. This technology connects the out of home with the in-home shopping experience, gains insights that led to each transaction, and converts actual website shoppers. It uses a pixel technology, where a pixel/code is placed on a secure website.
After the pixel is placed, Full Throttle utilizes Advanced Digital Location Intelligence and will prompt users to allow their location or opt out (research has found that the majority of visitors will allow their location). Once a visitor allows location services, Full Throttle will identify customers by name, email, and physical address. Thereafter, Full Throttle automatically sends an email within 24 hours and direct mail to their home. Up to 350 mail pieces are delivered within 72 hours. Bring shoppers through the funnel with next-gen marketing by using Full Throttle!
Why Big Fish 360?
As an agency, we approach marketing with a comprehensive understanding of business and how to create success. We thrive on our ability to conduct a comprehensive needs analysis to identify sales & marketing challenges and provide solutions that better position our clients for success.