Branding + Creative Services
To effectively comprehend the heart of the brand, discovery reveals brand strengths and weaknesses and what customers value most in your offering and why. The intent is to gain meaningful insights within the competitive landscape, to better understand the consumers who make up the market, and what motivates category purchase.
A logo is crucial to a brand’s identity, as it will capture attention, make a strong first impression, and represent everything your brand stands for and does. A well-designed logo grabs a consumer’s interest and encourages them to learn more about your brand, whereas a poorly designed logo will likely cause a consumer to turn away from your brand. A logo also makes consumers remember your brand and creates a positive association. In addition, an effective logo is distinct and separates your brand from the competition, building trust and brand loyalty.
Humans are driven by beauty, so creating an appealing logo design is indispensable for a brand. Our team of talented graphic designers will work with you to develop a creative, sleek, and appealing logo that will tell the exact story you wish to convey. Input into the design will be highly regarded, and we will provide as many options as you desire.
Video content has the ability to significantly influence consumer behavior. It is easier and more effective to deliver information to consumers visually. As a result, consumers are more likely to engage with video content than with text. Video also builds brand trust, as it is an effective way to communicate your personality and story as a brand. Incorporating video on your website and/or YouTube will positively impact your search engine rank, resulting in consumers more easily finding your business. In addition, video content is well geared towards social media, as it can reach a large number of consumers and is more likely to be shared. Most importantly, video content is proven to increase conversion rates and sales, helping to increase revenue, which is why video provides a great ROI.
A high quality of video content is incredibly essential to maximize the benefits outlined above. For this reason, we will work with you to identify advantageous opportunities for video content and create the overarching concepts behind this content in order to have the most impact on consumers. Our video production team will tackle all aspects of the production process, from filming to post-production, and provide captivating video content that will resonate with your consumers and ultimately drive sales.
Digital assets are everywhere and influence us as consumers on a daily basis. These assets come in countless forms and convey important messages to your customers. They are the backbone of digital marketing, so it is not only crucial to create impactful assets, but also to have a process in place to manage and provide them. From website banners to social media content to email blast assets, we have you covered with all types of digital assets. We pride ourselves on the ability to create high quality content that sets the tone for your business. Our creative team members with varied skill sets will work with you to first identify the type of digital assets that will bring the most value to your company and then provide these compelling assets, helping you accomplish your goals as a brand.
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Why Big Fish 360?
As an agency, we approach marketing with a comprehensive understanding of business and how to create success. We thrive on our ability to conduct a comprehensive needs analysis to identify sales & marketing challenges and provide solutions that better position our clients for success.